Archive for the ‘Edward de Bono’ Category

It is better to have enough ideas for some of them to be wrong, than to be always right by having no ideas at all…

June 30, 2011

Edward de Bono

Edward de Bono is regarded by many to be the leading authority in the world in the field of creative thinking and the direct teaching of thinking as a skill. He has written 62 books with translations into 37 languages and has been invited to lecture in 54 countries. He is the originator of lateral thinking which treats creativity as the behaviour of information in a self-organising information system – such as the neural networks in the brain. From such a consideration arise the deliberate and formal tools of lateral thinking, parallel thinking etc.

http://www.edwdebono.com/